Transforming opaque systems into human-centered services

I bring over a decade of experience across design, research, metrics, strategy, and marketing to the work of making complex systems usable. I do my best work where user needs, business priorities, and organizational realities collide—managing competing priorities and constraints to deliver human-centered experiences that ship, scale, and solve real problems.

I specialize in high-complexity, high-stakes processes, transforming legacy, manual, fragmented, and tightly regulated interactions into cohesive services with end-to-end user journeys.

Have an ecosystem that needs detangling? Let’s talk!